Archives for May,2019

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Tips and tricks for Google Smart Shopping

Google has released the next generation of shopping campaigns: Smart Shopping Campaigns. The goal of Smart Shopping Campaigns is to help you simplify campaign management while driving sales and reach across Google using automation and machine learning....

How to create a Google Smart Shopping campaign

Before you begin Before you set up a Smart Shopping campaign, you’ll need to set up conversion tracking with transaction-specific values. Conversion tracking helps show you when your ads lead to sales on your website. You need an active, verified...