Jon Baumler

Jon Baumler

Google Shopping Recommendations: Promoting Your Items? Or Promoting Overspending?

Okay, Google — help me advertise my items in Google Shopping! Everyone loves Google; we all know it’s the best way to find information on the internet. But when it comes to your Google AdWords Shopping Campaign, you shouldn’t treat Google...

How to Optimize a Google Shopping Data Feed

Data Feed Optimization Your data feed is the file that you submit to Google Merchant Center containing all of your product information: rich data about your products, such as product names, product descriptions, sizes, colors, prices, etc. How Do I Optimize...

How Much Does Google Shopping Cost?

The overall cost of Google Shopping depends on several factors. In this post, we’ll explain these factors and provide information on how to set a realistic budget for your ad campaigns (and determine if you should use Google Shopping at all). Google...

Google Merchant Center Review 2017

Google is known around the world for its online services, most notably the company’s hugely popular search engine. Google has become the definition of searching for information on the internet. Google’s other enterprises include advertising...